I got an old Wacom graphire2 that I haven’t been utilizing that much since I seldom do graphic work anymore. But I’ve recently been teaching my daughter on how to use Adobe Illustrator. Saw this new product from Wacom, amazing technology jump on how to interact with drawings to be vector images which makes me want to fall in love with drawing again.
Have you ever thought about using fonts as a viral tool for marketing your new product? Well apparently in Belguim, Toyota did. They released a new car called Toyota iQ which is a compact car, hired a couple of designers to do the typeface and a pro racecar driver. Had the driver spin the car around in letter patterns.
Check out this video:
Well I like the idea, by me posting this vid and sharing it can become viral. Oh and get the free font here
The Toyota iQ is currently only available in Europe at this time.
|Gross Vehicle Weight – Total (kg)||1210|
|Kerb weight (kg)||845-885/860-895|
|Front tread (mm)||1480|
|Rear tread (mm)||1460|
|Minimum radius (m)||3,9|
|Front overhang (mm)||530|
|Rear overhang (mm)||455|
|Fuel tank capacity (l)||32|
|Number of cylinders||3 in line|
|Valve mechanism||12 valve DOHC chain drive with VVT-i|
|Fuel injection system||Electronic Fuel injection|
|Maximum output (kW@rpm)||68 DIN hp/6000|
|Maximum output (DIN hp@rpm)||68 DIN hp/6000|
|Maximum torque (Nm@rpm)||91/4800|
|Maximum output (DIN hp)||68|
|Bore x stroke (mm x mm)||71.0 x 83.9|
Typetalk is a blog on creativepro.com. I love the list of resources picked regarding typography. Check it out the list here
Another link to goodies. Here you can find plugins for Photoshop. I like the plugin that conveniently creates a Favicon straight from Photoshop, no need for third party applications, if you don’t know what a favicon is – it is the small icon you see before the URL that distinguishes the bookmark from other bookmarks. Also on the same site is nice plugin that allows you to quickly extract a particular layer(s) from a PSD file without opening the file, plus recover layers from corrupted PSD files.
These plugins are free and author only ask a small donation.